Unit 1: Markets are Efficient, Except . . . Intro to Microeconomics

Lesson 3a: Demand

Something Interesting - Why are we studying this?

What is that Campbell's Pork and Beans can doing on the display for VanCamp's Pork and Beans (see below)?

After studying this lesson you will be able to draw a graph illustrating what happened to the demand for Campbell's Pork and Beans when a customer took a can out of their shopping cart and placed it on this display of VanCamp's Pork and Beans that were on sale.

What happend to the demand for Campbell's and which non-price determinant of demand explains why that Campbell's soup can is there?

ANSWER: The demand for Campbell's decreased because the price of a substitute good, VanCamp's, decreased. There has been no change in the demand for VanCamp's.

 

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Lesson 3a